Nuance | Process
At Nuance, we believe in writing stuff that’s worth reading. We believe the power of a story is in the telling. And we believe that every word should earn its way onto the page. For this reason our philosophy is simple: No Empty Words
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Process makes perfect.


We won’t lie – working with Nuance means sticking to a pretty specific process. Why? Because over time, we’ve worked out how to get the most out of each writing day, and to ensure no-one’s time is wasted (including yours). Our process not only helps projects run efficiently, it helps clients understand what to expect at every stage – and enables us to deliver an end result that everyone is happy with.

It goes a little something like this.

1. Get in touch.

You (the client) drop us a line to give us an idea of what you need. We put together a recommended scope of work and estimate, and give you an idea of our upcoming availability.

2. Brief, brief, baby.

Once you sign off on our estimate and terms, we meet to ask you some questions and ensure we have the info we need. From here, we write a project brief and send it to you to approve.

3. Pen to paper. 

When the brief is sorted, we start work on your project. It may involve workshops and research, or just a load of writing. Whatever the case, we’ll determine a timeline upfront so you know exactly what to expect, and when.

4. Refinement.

Up to two rounds of amends are generally included in your cost – so if you want to make some tweaks you can.


Once all that’s done, we deliver your finished copy (or Tone of Voice guidelines) in digital form, or liaise with your designers to ensure the finished piece is spot on.

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